Why Simon Guthrie
Marketing cohesion
Simon Guthrie's 15+ years design experience ensures consistency across channels and touchpoints to ensure brand integrity and marketing cohesion.
User-first approach
Every design decision considers the user's intent, the user flow, and the iterative benefits of observing user behaviour as the essential truth, from where improvements can be made with confidence.
Proven experience
Working across large-scale projects from concept to completion, helping deliver, every step of the way, through design and contractor management.
Multiple pricing options
Offering a combination of contract, day-rate, monthly retainer, or project-rate options ensures you pay only for what you need, without having to hire a full-timer.
A.I has a problem: everyone is using it, and few are getting the most out of it...
With the widespread adoption of AI through wider markets, one thing has not changed. We are still marketing to humans, engaging with them, and selling our products and services to them. Although AI content is relatively easy to produce, it's still a challenge to create something that generates enquiry amidst a growing sea of AI slop that feels good to create, but ultimately does not grow a business. It is like empty marketing.
How Simon helps your team get on track with A.I. It's like learning to drive.
REMOVE SLOP
Let's be honest about AI copywriting for a second can we? Who reads it for more than a second?
HUMANISE
There is a time and a place for stock images, AI images and real production.
CONNECT
What is the offer, and how do we connect clearly with our audience to resonate?
CONVERT
Is it working? Let's observe the user behaviour for the real truth, not hierarchical opinions?
Your journey starts here
Here are some more reasons to have Simon Guthrie as your number one choice for design and marketing for your next project.
T-SHAPED DESIGNER
Deep expertise in design, with broad skills spanning strategy, UX, and visual communication.
END-TO-END DELIVERY
Complete creative solutions from the first idea through design, strategy, UX, and production.
ACROSS DIGITAL & PRINT
Crafting visuals that work cohesively across every touchpoint your brand appears.
MARKETING PRACTICALITY
Ensuring key design decisions support marketing goals and drive real results and ROI.
